I’m Scarlett, Sydney based fashion blogger, digital content creator and marketer, covering and curating all things image and lifestyle. Ever since I’ve created my blog formerly known as Trends Vip in 2011 ( yes, you could say I’m an expert but let’s keep it humble), I’ve been involved in fashion, whether covering runway events, creating imagery and digital campaigns for brands, and styling. My style philosophy – Classic and contemporary but at times adventurous, so expect a bit of everything.
An outlet where to share my work and passions, this space is also meant to be a window of inspiration, hope you enjoy it!
What I do
- Produc Styling
- Visual Relatable content
- Written Content – Trend reports – Style guides – Reviews – interviews, event coverage.
- Brand consulting
- Brand experience
A few brands I’ve worked with…
- Google Pixel
- Estee Lauder
- LG Australia
- Berlei Au
To discuss any collaborations and partnerships, say hello via the form below !!!
I know I'm not the only one, - apart from visits to the snow here and there, and the perfect excuse to indulge in hot chocolate, the only thing I look forward to in winter is the winter wardrobe; I love a good layering game and the sartorial edge we…
As you might have already figured out by looking at my Instagram - capturing images has become part of my everyday life, whether for work or for the love of it, there is always potential in unexpected situations and places, but nothing compares to the thrill capturing Fashion Week moments…
Hypothetically speaking, if I had no other choice but to live in one type of outfit - look no further, that would be pant suits! And If you've seen all the outfits from fashion week invading your insta feed, you must have noticed bright uni-tone looks and pant suits sets…
Old ways with a forward approach - In today's overcrowded fashion industry, for brands to really stand out it takes a defined concept and appeal to which people can relate to, whether it be an aesthetic, brand ethos or novelty. For some the concept of artisan fashion could sound like…
Festive season, Autumn Carnival, Holidays or simply a wow look for a girls night out, you name it - in a woman's agenda there is always something around the corner and with it the excuse to display an updated look! While where we get the arsenal for such purpose might…